Digital Ecosystem Architecture 

1. Digital Ecosystem Architecture

Most business leaders have heard the message – sales and marketing technology and digital communication channels offer the promise of faster growth and higher profits.  The challenge they face is breaking out of action-paralysis...
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Digital Ecosystem Architecture

Digital Ecosystem Architecture

Most business leaders have heard the message – sales and marketing technology and digital communication channels offer the promise of faster growth and higher profits.  The challenge they face is breaking...
Business Intelligence

Business Intelligence

Stay in touch with your business performance within a market context and internal performance standards.  Business Intelligence tools are not just for large companies; small companies are even better...
Mobile Marketing Platform and Social Media

Mobile Marketing Platform and Social...

Mobile and Social Media are rapidly becoming the most effective marketing channels for small businesses.  Now the challenge is to effectively deploy, manage engagement, and seamlessly integrate with the...
Innovation

Innovation

Innovative ideas are key to solving challenges, creating growth opportunities, and fueling the passion throughout the organization.  The greatest value comes when creative thinking translates into ideas...

Elevate the conversation to the CEO..

From Inc. Magazine Frankly, the higher up in an organization, the less interested the executives are in the features and benefits of your product.  In fact, your product or service shouldn’t be...

Today’s Most Powerful Growth...

In his recent book entitled, “Users; Not Customers”, Aaron Shapiro the CEO of Huge, explains why “today’s most powerful growth engine” is not Customers, but “the people who interact with your...

Repeatability and Continual Learning

I am a regular listener to the Harvard Business Review IdeaCast podcast and never fail to find new insights into business management and leadership ideas.  One such experience comes from extensive research...

What do CEOs Want from Sales?

As I’ve begun to write a series of articles related selling gamification to CEOs, I’ve focused on thinking about business development solutions from the CEO’s perspective.  Of course...

History Happens Faster

HRB IdeaCast is one of my favorite podcasts.  The authors of, “Repeatability: Building Enduring Business in a World of Constant Change”, stress the importance of “adapting to change...

Continual Learning

One of my daily activities is listening to podcasts while I’m having breakfast and when I exercise.  I discover lots of interesting ideas through this routine; however, I often forget a valuable...

Roleplay with Yourself…It’s...

I’ve long been interested in the area of sales and employee training.  As a former CEO I’ve personally conducted employee training sessions, created knowledge based sales training programs and curriculum,...

Introduction and User Tips

About Us Developing a high-performance sales and marketing digital ecosystems with knowledge, vision, creativity, and leadership to orchestrate disciplines in demand generation, sales management, marketing, public relations, and engagement, loyalty & motivation – Digital Ecosystem Performance Architecture.

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Digital Ecosystem Architecture